Responsible Consumption

Beer is a source of pleasure and relaxation, but it must be consumed in moderation. Drinking beer while having a healthy lifestyle that values moderation ensures that consumers can enjoy the flavours and experience the social aspects of beer without compromising their well-being or the safety of others.

Moderate and Responsible Consumption

The brewing industry at a European level is very aware of the dangers of excessive alcohol consumption. To avoid this risk, it has supported a large number of training programmes and campaigns on avoiding driving under the influence of alcohol or preventing people under the legal drinking age from drinking.

All about beer

Beer is the oldest drink in the world and the most popular in consumption worldwide! Beer is a natural product made from the fermentation of barley malt and other grains and can be part of a balanced lifestyle, while also being an ideal accompaniment to our outings.

All about beer